COLLATING OF PERSONALLY IDENTIFIABLE INFORMATION AND OTHER INFORMATION:
When you utilize our website, we gather and store individual-based data including but not limited to name, email id, contact number, shipping & billing address, date of birth, location, IP address, device information, pages viewed, network carrier etc. The objective of such data collected is primarily to enhance the user experience through understanding your habits, preferences, improving security features and such other means. We have ensured you can peruse our website without disclosing identity and allied details however it therefore also may limit access to certain features, areas and enhanced services of our website.
Distinguishing of mandatory and discretionary data fields ensures the appropriate extent of user discretion in providing data. In the course of browsing our website it is important to state we collect cookies, permissions etc. in order to facilitate an enhanced user experience, understand promotional activity response, receive real time and dynamic feedback on consumer behaviour and decision making. We acknowledge your concern in regards to how your information is shared, processed, used and appreciate the trust your repose in us to use it reasonably and with due care.
CLASSIFICATIONS OF PERSONAL DATA:
A. Use of Demographic Data & Personal Information
We utilize your own data to help advance a safe transaction; measure shopper enthusiasm for our products and related services, and advise you about the online and offline offers, products, related services, and updates; tweak your experience; identify, and ensure us against error, fraud, and other criminal practices; implement our terms and conditions; as in any case depicted to you at the time of collection. We may from time to time ask you to complete optional surveys etc. We may track and use your IP address to diagnose errors at our server end. The above allows us to tailor and alter the customer experience in line with past wage and preferences.
B. Communication & Transactional Data:
We gather actually recognizable data (email address, name, telephone number. The specialist organization that plays out the capacity of payment gateway gathers Visa/charge card/other payment instrument subtleties, and so on) from you when you set up an account with us. While you can peruse a few segments of our Website without being an enlisted member, certain activities, (for example, placing an order) do require enrolment. We use your contact data (contact number/email address) to send you offers dependent on your past requests and your interests. We provide all users with the opportunity to opt out of receiving non-essential communication from us in terms of marketing, promotion, awareness etc.
C. Technical & Other Data and:
- Location subtleties, for example, the information we get about your area, IP address, logs, or from where you interface a PC to the web.
- Technical subtleties, for example, device data, location, and network carrier when you utilize our mobile applications.
- communication subtleties, for example, the Metadata and other Personal Data we get from communicating through emails, SMS, texts, and calls.
- Usage information subtleties, for example, information about how you use our site or web-based properties, pages viewed, and so forth.
D. Sharing of Personal Information:
Our customer information is a valuable part of the organization and we do not intend to make sales of our customer information at this stage. Our customer information will be shared with third party service providers where required to facilitate delivery, data analysis, payment processing, marketing and allied services, loyalty program and other such services as availed by us from time to time. We make available to third parties such information when we deem fit in order for legal, statutory compliance and regulation. We reserve the right to in the course of business merger, acquisition, sale of stake etc. transfer or share such personal information as business asset to the third party in line with agreed terms between the two parties i.e., us and third party.
Our website has rigid safety measures and standards to avoid any alteration or abuse of personal data. Security rules, encryption conventions during data transmission, vetting of third-party service providers are safety efforts taken to ensure protection of personal data in accordance with our existing policy structure.
LINKS TO OTHER WEBSITES:
As enlisted above you can always choose to not provide certain information however you will then not be permitted to access certain areas and services of our website. If you do not wish to receive advertising or marketing-based emails please choose to opt-out of the same.
UPDATES & CHANGES:
INQUIRIES, CONCERNS & GRIEVANCES: